Global foresight, industry trend reports, and innovation
Before work begins, you know in writing what you will receive.
We track rising flavors, products, and business models worldwide before they become widespread in Türkiye. We turn them into product and concept ideas tailored to you and your customers.
When this service helps
- Your competitors launch new products before you do
- You need new ideas to present to your B2B customers
How it works
We discuss who you will present to
We talk about your sector, your brand, and the customers you'll be presenting to.
We scan global developments
We scan developments worldwide and prepare a periodic trend report.
We turn trends into products
We turn trends into product and concept ideas that suit you.
We take the idea to trial
We take the ideas into customer presentations, product trials, and projects.
Details
Who it suits
Do these questions sound familiar?
- Why does our competitor launch new products before we do?
- What new idea do we bring to our B2B customers this season?
This service is for chains, manufacturers and suppliers that need to offer new ideas to their B2B customers, brands that want to be the ones setting trends, and public institutions looking for new uses for regional products.
Detailed description
We prepare global foresight and periodic trend reports tailored to your industry, your brand, and your B2B customers. From developments in consumer behavior, product categories, flavors, ingredients, production technologies, and new business models, we create original products, product lines, and concepts. We turn the research into customer presentations, product trials, and workable commercial projects.
Steps in detail
- Framing. We discuss your sector, your brand, and the customers or stakeholders you will be presenting to.
- Scanning. We scan global developments and prepare a periodic trend report.
- Turning trends into products. We translate trends into product and concept ideas that suit you.
- Testing. We carry the research into presentations, product trials, and commercial projects.
Deliverables in detail
- a periodic trend report tailored to you
- original product and concept ideas drawn from trends
- material you can present to your national and global stakeholders
- product trials
Fees
Proposal based on scope.
Requirements
We need information about your sector, your target customers, and your product categories.
Frequently asked questions
- Do I receive the trend report as an off-the-shelf publication?
- We prepare the report specifically for your sector and your customers.
- Does it end with the report?
- Product trials and turning ideas into commercial projects are also part of the work.
- Timeline and scale
We plan the timeline together based on the scope. We also prepare reports on a periodic basis.
What you get
- A periodic trend report tailored to you
- Product and concept proposals drawn from trends
- Material you can present to partners
- Product trials
