Brand development, marketing, and social media work
Before work begins, you know in writing what you will receive.
We clarify what your brand says and who it speaks to. Then we turn this into a campaign and social media plan and work with you to put it into practice.
When this service helps
- You want your posts to bring customers through your door
- You want to clarify what your brand stands for
How it works
We choose what you will communicate
We clarify the brand's positioning, story, and value to the customer.
We define the audience and voice
We determine who you will speak to and in what voice.
We draw up the campaign plan
We prepare the promotion, launch, campaign, and social media plan.
We run the plan together
We support putting the plan into practice and refining it.
Details
Who it suits
Are you dealing with these questions?
- We're pouring money into Instagram; how do we turn posts into customers walking through the door? Is the problem the ads, the product, or the experience?
- What does our brand say to customers?
- How do we promote our new product or our regional product?
We work with businesses that want to turn their posts into in-store customers, and with brands and institutions that want to promote a new or regional product. If you need menu visuals, we handle it together with Food styling, product photography, and visual content production.
Detailed description
We clarify the brand's positioning, story, identity, and the benefit it communicates to customers. We prepare promotion, launch, campaign, and social media content plans suited to the target audience, and we address brand voice, product visuals, and communication work together. We make sure marketing activities align with the products and experience the business offers, and we support their implementation and development.
Steps in detail
- Positioning. We clarify the brand's positioning, its story, and the benefit it communicates to customers.
- Audience and voice. We define the target audience and the brand voice.
- Plan. We prepare promotion, launch, campaign, and social media content plans.
- Execution. We support the implementation and refinement of the plan.
Deliverables in detail
- clear brand positioning and brand voice
- promotion, launch, campaign, and content plans
- communication aligned with your product and experience
Fees
Proposal based on scope.
Requirements
We need your existing brand assets, target customer, and product information.
Frequently asked questions
- Will you manage our social media account?
- It depends on the scope. We prepare the plan and support its implementation and refinement.
- Will you manage our advertising budget?
- We prepare the campaign plan and support its implementation; media buying and budget management stay with you or your agency.
- Timeline and scale
We plan the timeline with you based on the scope.
What you get
- Clear brand positioning and voice
- Promotion, launch, and campaign plans
- A social media content plan
- Communication aligned with the product
